Working on an online campaign recently for a (very) large semiconductor company, we employed some “new” media, such as networked, contextual ads like Vibrant, even placement directly in a hosted IT management software interface (Spiceworks). Even using such technologically current media involves using previous affective paradigms.
These deals go down much like using “old” media, first, [...]
Filed under: Uncategorized | Tagged: new media, Spiceworks, Vibrant Media, Web Trends | Leave a Comment »
